Event
Vancouver College

Pulse Competition | Canada's First Free Competition in Transformative Marketing

The best idea in the room still needs someone to market it.

Pulse Competition | Canada's First Free Competition in Transformative Marketing — project cover

Great tech means nothing if nobody hears about it. Pulse is a free case competition that challenges high school students to solve that problem. Teams receive an innovative and transformative marketing case and develop a strategy to solve it. They then pitch their ideas to a panel of industry professionals, who score each team on creativity, feasibility, and the strength of its reasoning. No prior experience is needed. The competition is open to any high school student curious about business, marketing, or technology, and it costs nothing to enter. Participants will practise research, strategic thinking, teamwork, and public speaking. The winning team takes home a $1,000 prize. Anyone can build it. Can you sell it?

What the money buys

$1,000
  • Prizes and Awards$550
  • Food and Beverage$250
  • Marketing and Materials$200